Beauty, Brains and Business: Here's All About the Journey of Sheena Newman

At a recent college club gathering, a host asked his audience, “What does it mean to be an entrepreneur?" Many vivid answers came forth, but the one that stood out the most was, "Entrepreneurship means never accepting failure." In other words, continuously moving forward without letting the downfalls affect you. Most entrepreneurs do not have it easy. Every journey contains bittersweet moments, which fuels one's passion even further. Let's get a glimpse of a new-age entrepreneur who has made her mark in the domain of beauty.

Since a young age, Sheena Newman had an eye for detail and a razor-sharp focus, when it came to identifying the trends that drove the fashion industry. Graduating from UCLA at the age of 19, Sheena went on to obtain a Master's degree in Business from Northeastern University’s Executive MBA Program. During this time, Sheena aspired to build a legacy that would one day set a precedent.

Throughout her collegiate years, Sheena worked as a designer and model in the fashion industry. Finally ready to create a name for herself, in 2013, Sheena founded her eponymous luxury handbag line- Sheena Sujan. Unfortunately, after experiencing many years of ups and downs, Sheena decided it was time to invest in a more sustainable business venture. Being an entrepreneur means never giving up. It was not until February 2017, when Sheena was expecting her first child that she realized a need for a quality "skincare meets makeup" product. Throughout an extremely rough pregnancy, Sheena searched for an organic serum, which would allow her to experience the "pregnancy glow," which so many women naturally obtain. Not able to find what she was looking for, Sheena founded her next business venture- TALIX Organics. Determined to achieve the highest levels of performance, quality, and safety, she spent a great deal of time, money, and resources to exceed the standard in organic skincare.

"Our Rose Quartz Hydra Glow is not like most run-of-the-mill organic skincare products, which only offer the basics," Sheena said. "We go beyond the formula and cater to the aesthetic preferences, which consumers seek from non-organic skincare brands," explained Sheena.

One quality in Sheena Newman, which sets her apart from others, is her will to continue to move forward, even after experiencing a variety of setbacks. "I strongly believe everything happens for a reason. All of my 'failures' have led to greater success." Said, Sheena Newman.

In a relatively short period of time, TALIX Organics has created its own identity, in a space cluttered with multiple brands. Today, as Sheena looks back at her journey, she believes the future promises much more success and growth for her organic skincare startup. Here’s to expecting many more trendsetting innovations, from the driven entrepreneur.