Tuesday, Sep 22, 2020 | Last Update : 06:58 PM IST

182nd Day Of Lockdown

Maharashtra122438091634833015 Andhra Pradesh6317495518215410 Tamil Nadu5473374919718871 Karnataka5268764233778145 Uttar Pradesh3588932895945135 Delhi2492592133045014 West Bengal2283021989834421 Odisha184122149379763 Telangana1726081419301042 Bihar169856155824870 Assam159320129130578 Kerala13863398720554 Gujarat1247671051913337 Rajasthan116881972841352 Haryana113075908841177 Madhya Pradesh108167836182007 Punjab99930754092860 Chhatisgarh8618347653680 Jharkhand7267358543626 Jammu and Kashmir65026421151024 Uttarakhand4177729000501 Goa2875322726360 Puducherry2319118065467 Tripura2227215441245 Himachal Pradesh124387836125 Chandigarh102987411123 Manipur9010683859 Arunachal Pradesh7385540813 Nagaland5544445110 Meghalaya4733252838 Sikkim2447190529 Mizoram158510120
  Business   Companies  05 Feb 2017  Pizza Hut plans to double outlets to over 700 by 2022

Pizza Hut plans to double outlets to over 700 by 2022

PTI
Published : Feb 5, 2017, 2:05 pm IST
Updated : Feb 5, 2017, 2:05 pm IST

Pizza Hut currently have 360 restaurants across 100 cities.

Restaurants-owned pizza chain runs a franchise model in the country, where investments come from franchise partners.
 Restaurants-owned pizza chain runs a franchise model in the country, where investments come from franchise partners.

Mumbai: Pizza Hut considers India to be one of its most important markets and plans to double its store count to over 700 in the next five years, riding the wave of growing popularity of western fast-food in the country, a senior company executive said.

"In the long-term, India is one of our most important markets. In the medium term, we plan to double the number of outlets. We currently have 360 restaurants across 100 cities. We will double that to over 700 in the next five years," Unnat Varma, Managing Director, Pizza Hut (India Subcontinent), Yum! Restaurants told PTI here.

 

The Yum! Restaurants-owned pizza chain runs a franchise model in the country, where investments come from franchise partners, Varma added.

"In 2014, we had ramped up aggressively and opened over 80 restaurants. Now, we are in a consolidation phase for our business. Once you had this kind of growth, you need to stabilise the business. Let's not grow ahead of the curve," he added.

Varma said the economy is also looking to turn around and consumer sentiment is picking up, giving confidence to the firm to gradually ramp its presence in the country. He said that a recent study undertaken by the company showed that pizza had become the biggest food category in the country, giving impetus to the company's growth.

 

"Five to six years ago, the western food format stood third in preferences after Indian and Chinese, and within that pizza was the highest. Recent studies show pizza is the biggest category, and has become the most accepted food across all consumer categories," he said.

Speaking about a spurt in quick service restaurants in the country, he explained that pizza was a difficult category to enter as entry barriers are high and scaling up would be difficult.

"While there are several new food brands that are also doing well, not all can sustain for 10-20 years. The more players the better for the category," he said. Pizza Hut is also focussed on growing its online sales, which has seen a rise since demonetisation in November.

 

"More than 35 per cent of sales comes through home delivery and has grown in the last few years. "Two years back, we started online ordering through the website and app. Now, over 60 per cent of home deliveries happen through online as compared to call-centres earlier," he added. 

Tags: pizza hut, retail outlet, investment
Location: India, Maharashtra, Mumbai (Bombay)