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Here are two great Samsung products to shop this Diwali

Published : Oct 22, 2019, 9:48 am IST
Updated : Oct 22, 2019, 9:48 am IST

Have a look at Samsung's frame, a TV that turns into wall art, and the AX5500 purifier, which cleanses the air in your home.

Samsung AX5500 comes with the capability of drawing air inside from the front side, covering a wider area that removes ultrafine dust, harmful viruses and gases with its 4-step purification system.
 Samsung AX5500 comes with the capability of drawing air inside from the front side, covering a wider area that removes ultrafine dust, harmful viruses and gases with its 4-step purification system.

The Frame TV

Samsung today announced its new online exclusive range of TVs – The Frame. A revolutionary lifestyle TV – The Frame – offers a perfect balance of technology, functionality and aesthetics. The Frame (55 inch, 138 cm) will be exclusively available on Flipkart and Samsung’s official online store Samsung Shop, at a no cost EMI of RS 4,999, since August 12, 2019. The Frame offers superior picture quality with QLED technology and transforms the TV into a picture frame that can show 1,000+ artworks from around the world. The QLED technology enables beautiful colors, exceptional contrasts and impeccable details with 100% color volume. The Frame also has in-built motion and brightness sensors. When it is not being used as a TV, The Frame moves into Art Mode and displays digital pieces of art to turn an everyday living space into an art gallery. Just like how a framed picture looks different depending on the time of day, The Frame adjusts the screen brightness based on the ambient.

The Frame (55 inch, 138 cm) is priced at RS 1,19,999 with an easy no cost EMI of RS 4,999 on Flipkart.

The Frame: Lifestyle TV – 

Art Mode: The Frame gives meaning to TV even when it’s switched off. When you are not watching TV, instead of it being a black screen, you can use it as a picture frame that displays artwork and photos just like they would be on paper, film or canvas.

Art Store: Through the Art Store, you can transform your TV into a picture frame that shows 1,000+ artworks from around the world. Users can get access to a growing library of artwork from world renowned institutions by selecting pieces individually or signing up for a membership to get unlimited access.

See the world in QLED: Watch details come to life with beautiful colors, exceptional contrasts and impeccable details. The Frame delivers on the promise with 100% color volume that shows realistic colors no matter how bright or dark the scene gets. The Frame comes with Samsung’s Quantum Dot technology and HDR 10+ that brings all pictures to life, showing everything the director wanted us to see.

Intelligent sensors: The Frame also comes with motion and brightness sensors. When you’re nearby, the motion sensor detects your presence and turns the TV display into artwork, so you can enjoy your favorite art while you’re there. When you leave, it turns off to save energy. By detecting ambient light, the brightness sensor automatically balances the screen’s brightness and color tone for a natural illumination. So whether it’s day or night, you can see your art how it was meant to be seen.

Voice Assistants: You can talk to The Frame. The Frame works with Bixby and Google Assistant to make your life easier. Change channels, adjust the volume, control playback and more with just your voice.

Smart Home: The Frame can connect wirelessly with a wide range of smart devices and make them work together with the SmartThings App and One Remote Control. With AirPlay 2 also built in, you can stream or share content from Apple devices to The Frame effortlessly.


Air Purifier – the Innovation packed AX5500 that can rapidly purify your living spaces with aerodynamic air flow technology. With the launch of AX5500 series, Samsung will now have its product presence across entry, mid and premium price segments. Samsung AX5500 comes with the capability of drawing air inside from the front side, covering a wider area that removes ultrafine dust, harmful viruses and gases with its 4-step purification system. Samsung AX5500 has Dual Smart Sensor that detects the air quality in real time and the Air Digital Display numerically shows PM2.5/ PM10/ Gas Pollution Level to the consumers, so you can be sure that you’re breathing clean air. The first-of-its-kind Filter Life Indicator lets you track the life of the filter and help users to plan their next filter purchase. Equipped with 360° wheels, the product can be easily moved anytime and anywhere based on the requirement.

Pure Air, Wider and Faster

Samsung AX5500 is designed to quickly purify a wider area, reaching every corner of the room. The Front Air Inflow easily draws in air from the front allowing and the power fan spreads clean air out in 3 directions – top, left and right side, enabling it to reach much wider area of upto 60 sq. meters (646 sq. ft.) and purifiers faster achieving a CADR (Clean Air Delivery Rate) of 455 cu. meters per hour.

Removes Ultra Fine Dust

Samsung AX5500 Air Purifier’s 4 step purification system keeps the air pure. Firstly, the Pre Filter extracts larger dust particles, such as pollen. Secondly, a Deodorization Filter removes Formaldehyde, Toluene, Ethyl Benzene and Styrene. Then, its PM2.5 Filter captures upto 99 per cent of ultrafine dust (0.3 ㎛). Finally, Virus Doctor eliminates up to 99 per cent of certain viruses and bacteria.

Smart Detection & Display

Samsung AX5500’s Dual Smart Sensor monitors the real time air quality and displays the precise level of air pollution (PM2.5/ PM10) numerically and the amount of harmful gas with a light that has a 4-step color variation. Filter life can now easily be checked with Filter Life Indicator helping you to plan your next filter purchase.

Hidden Moving Wheels

It is very easy to move Samsung AX5500 Air Purifier as it has wheels aesthetically hidden. It can be simply pushed or pulled to any location that needs more intensive purifying, like your living room during the daytime or bedroom when you go to sleep so that you have a good night sleep, breathing refreshingly clean air. And because the wheels are neatly hidden underneath, it doesn’t spoil the overall design.

Space Efficient and Easy Maintenance

Samsung AX5500 is portable and fits everywhere. It has a front-sided air inlet, which means you don’t need to move it unnecessarily or pull it away from the wall, but simply open the front door for cleaning or changing the filter. Moreover, the washable Pre-filter only needs periodic cleaning and the 2-in-1 PM2.5 and Deodorization filters can be quickly and easily replaced on need basis.

Price and Availability

Priced at Rs 34,990 Samsung AX5500 will be available across leading offline and online stores.

Tags: samsung, samsung frame