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What to do with data by wearable sensors

It’s not just about how many steps you’ve taken or how many calories you’ve burned in a day.

It’s not just about how many steps you’ve taken or how many calories you’ve burned in a day. Wearable fitness trackers and health monitors are becoming more commonplace and diverse, but just what do you do with all of that data

“We have a lot of people buy wearables and then stop using them,” said Paul Landau, president of Fitbug, a British maker of fitness trackers. Landau attended the International CES gadget show in Las Vegas last week, promoting a series of 12-week fitness coaching programs that offer detailed and custom recommendations for getting in shape. “If you want to help people,” said Landau, “they’ve got to have more than just self-tracking.”

Health monitors aren’t just for fitness buffs. Startups and big tech companies at the gadget show promoted all kinds of uses for the data generated by wearable sensors.

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