Events is the first global product to be built out of the Bengaluru R&D Centre, and bolsters the ‘Made in India, For The World’ vision.
LinkedIn, the world’s largest professional networking platform, today announced the global launch of ‘LinkedIn Events’ that enables members to create, share, and discover professional events. With Events, the platform aims to foster offline community building and help members nurture deeper and high-quality professional relationships. According to LinkedIn data, the chances of people accepting connection requests on LinkedIn increases 2X if they have attended a face-to-face meeting.
With LinkedIn Events, every member can seamlessly create and join professional events. They can have conversations with other attendees on the platform and stay in touch online after the event ends. As a members-first platform, LinkedIn Events also allows members to create ‘Private Events’, which enables members to have safe conversations in a closed-door, trusted environment. Additionally, invite filters to allow members to tap into their professional network and find members based on location, company, industry, and school to curate their guest list.
LinkedIn Events is the first product built out of the Bengaluru R&D Centre for a global audience. The Bengaluru R&D Centre has also conceptualised and built LinkedIn Lite Android app in 2017, which has scaled to 70+ emerging markets across the world and supports 21+ languages. The app has crossed 10 million downloads on Google Playstore this October.
Apart from Events, the team is developing and testing other avenues to connect members using QR codes, business cards, and proximity-based beacons using Bluetooth.
Linkedin Events will be available to all members globally on October 17 across all platforms, starting first with English-speaking markets. Members can create an event by going to the ‘Community’ panel located on the left side of the newsfeed. They can click on +Create to start a new event, provide a description, a date, time, venue, and begin by inviting members to join the event. The feature will ramp to non-English speaking markets in the coming months.