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  Technology   In Other news  11 Mar 2017  Facebook signs soccer live-streaming deal with MLS, Univision

Facebook signs soccer live-streaming deal with MLS, Univision

REUTERS
Published : Mar 11, 2017, 8:18 am IST
Updated : Mar 11, 2017, 8:19 am IST

The first match streamed on the social media platform will feature new MLS club Atlanta United hosting Chicago Fire on March 18.

As fans increasingly rely on the internet to watch games, social media companies such as Facebook and Twitter Inc have stepped up their focus on signing live-streaming sports deals.
 As fans increasingly rely on the internet to watch games, social media companies such as Facebook and Twitter Inc have stepped up their focus on signing live-streaming sports deals.

Facebook Inc signed a deal with Major League Soccer and Spanish-language broadcaster Univision Communications Inc on Friday to stream at least 22 matches in English during the 2017 regular season.

As fans increasingly rely on the internet to watch games, social media companies such as Facebook and Twitter Inc have stepped up their focus on signing live-streaming sports deals.

 

The first match streamed on the social media platform will feature new MLS club Atlanta United hosting Chicago Fire on March 18. The MLS will also produce 40 "Matchday Live" shows, including highlights and analysis, exclusive to Facebook.

The games will be streamed on the Facebook page of Univision Deportes, the multimedia sports business of Univision, while the shows will be available on MLS' Facebook page. The financial terms of the deal were not disclosed.

Univision decided to use Facebook Live to live stream Mexican soccer matches in English last month. Under that deal, the broadcaster said it would stream 46 matches by Mexican soccer league Liga MX in 2017 on Facebook.

 

Tags: facebook, univision, major league soccer, live streaming