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  Life   Fashion  01 Jan 2018  Isabelle Kaif becomes Lakme’s newest face for India

Isabelle Kaif becomes Lakme’s newest face for India

THE ASIAN AGE
Published : Jan 1, 2018, 8:37 am IST
Updated : Jan 1, 2018, 11:18 am IST

Isabelle will be joining the ranks of Kareena Kapoor and Shraddha Kapoor, as she begins her journey to represent the beauty brand.

Coming from an extensive background in theatre, Isabelle co-founded a production company, with plays premiering at various off-Broadway theatres.
 Coming from an extensive background in theatre, Isabelle co-founded a production company, with plays premiering at various off-Broadway theatres.

Mumbai: Lakmé has been kwown to some of the industry’s leading faces including the gorgeous Katrina Kaif. Now, the brand is proud to present her sister, the beautiful Isabelle Kaif as Lakmé’s newest face. Isabelle will be joining the ranks of Kareena Kapoor and Shraddha Kapoor, as she begins her journey to represent the beauty brand.

Isabelle has always had a fondness for the arts. Coming from an extensive background in theatre, she co-founded a production company, with plays premiering at various off-Broadway theatres. She also worked on her acting and directing skills, focusing on independent Cinema. She made her debut with the 2014 film Dr. Cabbie, alongside The Big Bang Theory’s Kunal Nayyar.

Purnima Lamba, Head of Innovations Lakmé said, “Lakmé has always been synonymous with Indian beauty and over the years some of the most iconic faces have been associated with us. We are proud to introduce Isabelle, following in her sister Katrina’s footsteps as a Lakmé discovery.  We look forward to a long association and some great campaigns with her”

Isabelle Kaif, Lakmé’s newest face said, “Lakmé is India’s favourite brand. It’s incredible to get an opportunity to represent a brand that has worked with the best makeup experts and introduced some of the biggest beauty trends and products. I am extremely excited to be starting my journey with this iconic brand."

Tags: isabelle kaif, lakme, brand ambassador, fashion and beauty, katrina kaif