The C 250d is equipped with the company's advanced transmission system, 9G-TRONIC.
The C 250d is equipped with the company's advanced transmission system, 9G-TRONIC.
New Delhi:
German luxury car maker Mercedes-Benz on March 23 launched its all new C Class 250d variant in India priced at Rs 44.36 lakh (ex-showroom Pune).
-"With the introduction of the technologically-advanced new C 250d, we further bolster our position and are confident of continuing its unmatched success in India,-" Mercedes Benz India Managing Director and CEO Roland Folger said in a statement.
The company is already offering the C-Class in C 200 (petrol) and C 220d variants and is one of its highest-selling models in India. The C 250d is equipped with the company's advanced transmission system, 9G-TRONIC, which is used in other higher-end models like the Maybach. The new variant will be locally produced from the company's Pune plant.
-"The overwhelming response for the new C-Class drove us to commence the local manufacturing of the C 250d simultaneously with its introduction in India. This key step is not merely a reflection of our localisation strategy, but also underscores our unsurpassed commitment of driving value for our customers,-" Folger said.
He further said the company is confident that the local production of the C 250d will create high customer interest with additional value proposition and increased availability. The company plans to add 12 new products in its line-up this year to strengthen its position as the top luxury car maker by volume in India.
It had sold a record 13,502 units in India last year compared with 10,201 units in 2014, a jump of 32 per cent. It has already launched the GLE 450 Coupe and Maybach Guard
