Imagine a group of people in India who bought 150 high end luxury cars together at a discounted rate. This was such a big announcement that the CEO of the luxury car brand went down along with his senior management team to hand over the keys to the buyers.
Inspired by this, Gaurav Kapadia of GroupDrop Online has launched the first of its kind social e-commerce portal in India with an aim to bring a change on how consumers perceive and buy products of their choice online at a discounted price.
GroupDrop aims at leveraging the power of community purchase by bringing the like-minded consumers together and buy products at the best possible price.
The portal will be dealing with wide range of products across automobile, audio, gaming and photography genres.
Mr Shyam Gursahani, director of GroupDrop, said they want to leverage the power of the people in community purchase. “This will help us become the preferred space to help consumers buy what they need and not what is offered at the best price, and promote the experience of doing it together.”
Consumers can search for products they want, and discuss and vote for the products they would like to buy. Once the consumer decides what pro-duct they would like to buy together, Group-Drop contacts the vendor on behalf of them to get a group discount.
