Real and reel hero come together for promotions

The Asian Age.  | subhash k jha

Entertainment, Bollywood

Producer Madhu Mantena has convinced Hrithik and his screen alter-ego Anand Kumar to promote the film together.

Hrithik Roshan

The biopic Super 30 on mathematician Anand Kumar is ready for a July release. And the film’s promotion promises to be as interesting as the film, if not more.

Producer Madhu Mantena has convinced Hrithik and his screen alter-ego Anand Kumar to promote the film together.

Says a source close to the development, “This is the first time for a biopic that the real and reel character would be promoting a film together. At first, Anand was not willing to share the platform with a superstar. It seemed to him that being seen with Hrithik would make him (Anand) look star-struck. But Mantena convinced Anand that the audience would love them together and would be more excited about seeing the film after they see the real and onscreen avatars of Anand Kumar together.”

When quizzed Anand Kumar, he said, “Who can say no to Madhu Mantena? He is such a generous and kind-hearted producer. I am going by his gut feeling in every aspect of Super 30.”

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