Ducati Motorcycles to get Hero-made gears

The new partnership with Ducati has bolstered Hero's image as a long-standing domain specialist and the company has moved a step further to make a bold statement in the manufacturing space.

The transmission division of the India's largest two-wheeler maker, Hero MotoCorp, has bagged the key business of Italian motorcycle brand Ducati for manufacturing gears of its premium motorcycles, thanks to its expertise in manufacturing and quality control. The new partnership with Ducati has bolstered Hero's image as a long-standing domain specialist and the company has moved a step further to make a bold statement in the manufacturing space.

Commenting on this achievement, Pankaj Munjal, CMD, Hero Group said, “This definitely is a big leap for us and we are quite excited about this new development. With this win, we are not only forging a strong relationship with a global two-wheeler leader but also reaffirming Hero’s proficiency and expertise in specialised manufacturing. We look forward to a long-term association with our patrons.”

Besides the company's expertise and quality in the field, the fact proves that not only the Indian customers but the global manufacturers also have trust in Hero's products. Apart from Ducati, many other premium brands like BMW and Harley Davidson are also iconic customers of Hero Group’s transmission division. And almost 80 per cent of the group’s business is with global market leaders in the bike business.

Hero Motors is also working to establish its footprint in Europe and has an office in Vienna, Austria, which has been operational for over a year now. The company is now trying to make a strategic move to establish a joint venture with a European technocrat to have designing, development, prototyping and testing back up and finally mass manufacturing is done in India. This will help the company give the best of its technology products and services to its existing and proposed customers at a competitive price.

Source: Bike Dekho.com