2017 Volkswagen Jetta Not Coming to India

The next-generation Jetta will not be moving on Indian roads. Volkswagen will sell the currently available Jetta only until stocks last. The company has decided not to launch the 2017 Jetta in the Indian market. The Jetta positions itself as a competitively priced option in the executive sedan segment.The 2017 Jetta, on the other hand, will have a base price of Rs 14.7 lakh (ex-showroom, Delhi) and going upwards of Rs 20 lakh (ex-showroom Delhi), which is higher than that of the current Jetta. The higher price might be a reason for worry for the manufacturer as it would place the 2017 Jetta in the space that is currently occupied by the Innova Crysta, the XUV 500, the Creta and the BRV (both top-spec).

Another tip-off in the whole scenario can be the highly-popular SUV and MPV segment. The love for SUVs in our country seems to be overpowering other segments. When it boils down to the price point, a lot of Indian customers are willing to spend considerable amount of money on an SUV that offers sedan-like comfort coupled with an impressive road presence.

The average sales numbers of the Jetta are also a proof of its weakening stance. In the year 2015-16, Volkswagen sold 1,940 units of the Jetta while the segment topper, the Toyota Corolla, managed to clock 6,506 units. Its sister brand Skoda tasted more success with the revamped Octavia by selling a total of 2,675 units.

Perhaps, it’s high time that Volkswagen gatecrashes the SUV segment party by introducing some affordable, yet value-for-money products. For now, people who are seeking a brand-new Jetta for their parking lot, get your hand on one while the stock lasts!

Source: CarDekho.com