People across the world go to great lengths for maintaining their fitness and spend money on cosmetics or surgeries in order to look young. But while trying to escape ageing is understandable with some managing to be pretty good at it, would someone really want to look twice their age?

Pawel Ladziak from Warsaw has embraced something that most men are afraid of as the 35-year-old is splurging money so that he could actually look older. The fitness freak is often mistaken for an old man because of the snowy white beard and hair he spends a small fortune to maintain.

He is a personal trainer and does this for loyal followers on Instagram as he feels that this look makes him appear distinct from all other stars on social media. Unlike a lot of women, Pawel’s wife doesn’t have any problem with him looking older and is actually happy to be seen with an older man.

Pawel started dying his hair when he noticed grey hair years back, but then he realised he didn’t like the salt and pepper hair much. As he started colouring his hair white, he also began generating a fan base.