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Space City Takes Interactive Advertising to The Next Level
Interactive advertising is all about attracting the target audience and developing with them a medium of communication
Nestle to rename two popular candies amid global backlash over racist branding
Last week, PepsiCo Inc said it would change the name and brand image of its Aunt Jemima pancake mix, which have been criticized as racist
Aim to prolong SIPs’ term till you’re earning
When your three- or two-year SIP gets over, ideally you should let the investment remain.
Nestle’s lower rural biz comes to its rescue
The FMCG major reported a net sales growth of 11.35 per cent and increase of 10.83 per cent in net profit in the second quarter ended June 2019.
Mondelez takes lead as rural India develops taste for chocolate
As Satish and other Harohalli shopkeepers have found chocolate sales in India are taking off, helped by growth in disposable incomes.
Nestle introduces Asian flavour inspired noodles under Maggi brand
Nestle India's instant noodles brand Maggi has attained over 60 per cent market share.
FMCG growth, low food inflation to be hit by fall in monsoon: Nestle India
Nestle said decline in monsoon would not affect it as its rural sales account for only about 20-25 per cent of its total sales.
Not just for the babies
A breast Milk Ingredient is the hot new health supplement for adults as study says it can boost immunity and sharpen brain.
Nestle India plans to seek shareholders' nod every 5 yrs on royalty to parent firm
Nestle modified an ordinary resolution in a notice dated March 12, 2019 to its shareholders.
Nestle expects pick up in sales growth to be maintained
Nestle's organic sales grew 3 percent in the full year, accelerating to 3.7 percent in the final quarter.