Apple to do the unthinkable with iPhone 12 and go against everything they believe

The Apple leaks are aplenty and with the 2020 iPhone 12, the Cupertino-based smartphone giant is expected to launch a device with a completely refreshed design complete with 5G capabilities. However, a recent report now claims that Apple plans to sweeten the deal for anyone looking to buy the iPhone 12 as they may bundle a pair of AirPods with it, a report by Digitimes states.

For what it’s worth, Digitimes doesn’t have a 100 per cent track record when it comes to Apple rumours and a related report by MacRumors states, “The report claims "smartphone vendors including Apple, Samsung, and Xiaomi are looking to bundle their new models with TWS earbuds next year," citing unnamed industry sources. “TWS" or "truly wireless stereo" earphones include the likes of AirPods and Samsung's Galaxy Buds. We're pretty sceptical about this report due to the price of AirPods, which start at USD 159."

 While we may scoff at this notion, Apple, for its part needs to do something to make the iPhone 12 package attractive to new users. This is especially true since year-on-year iPhone sales are steadily declining. The iPhone 11 sales are falling short as well and if Apple seriously intends to ship 100 million iPhone 12 handsets in the upcoming product cycle, they need to do something that’s truly eye-catching.