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Designer Julie Shah talks about showcasing at LFW 2018

THE ASIAN AGE. | SOUMYABRATA GUPTA
Published : Feb 7, 2018, 1:52 pm IST
Updated : Feb 7, 2018, 2:00 pm IST

Showstopper Kiara Advani wore a black lehenga which had elegant floral details on it from Julie Shah’s collection.

The designer said that the collection is a tribute to the traditional execution of style, embarked with quotients of femininity, hand embroidered to perfection.
 The designer said that the collection is a tribute to the traditional execution of style, embarked with quotients of femininity, hand embroidered to perfection.

Designer Julie Shah recently showcased her collection ‘Gulab Baug’ at the Lakme Fashion Week 18. Her collection highlighted the beauty of the natural world, taking inspiration from garden flora.

The evening witnessed a unique fashion presentation with the models showcasing exquisite creations by Julie Shah and saw actress Kiara Advani, looking splendid in a black floral lehenga which had elegant floral details on it from Julie Shah’s collection walking the ramp as her showstopper.

Kiara Advani as Julie Shah's showstopper at LFW 2018Kiara Advani as Julie Shah's showstopper at LFW 2018

The designer said that the collection is a tribute to the traditional execution of style, embarked with quotients of femininity, hand embroidered to perfection.

In a short interaction with this correspondent, Shah talks about her inspirations for the collection and the experience of being featured.

What are your inspirations?

I take inspiration from my surroundings, and the creativity that surrounds us and the beauty of women. My collection is named Gulab Baug, and thus inspired by the intricate nature and from roses.

How does it feel to get featured?

Its always nice to be recognised for your work and gives the audience the chance to know of our work. Getting featured is like getting a reward and getting appreciation for all the hard work that we do. It is a great way to connect with many readers.

What are your expectations?

We want our work to speak for itself, and be appreciated and would like to thank our clients who repeatedly come back to us for more.

Creations by Julie Shah at LFW 2018Creations by Julie Shah at LFW 2018

Why Kiara Advani?

I could just think of Kiara when I was thinking about my show stopper for this collection, as you know, she is youthful, fresh and confident and beautifully stylish and has the grace and versatility to carry both indian and western styles.

What next for you?

Well, at present I want to make the most of the Gulab Baug collection which has been highly appreciated and very well received. I am looking forward to make the most out of this.

Tags: lakme, lakme fashion week, julie shah, kiara advani, fashion and beauty, lehenga