Monday, Sep 24, 2018 | Last Update : 02:09 AM IST

Harley-Davidson to spend up to USD 275 million to revive growth

REUTERS
Published : Jul 30, 2018, 5:32 pm IST
Updated : Jul 30, 2018, 5:32 pm IST

Harley said it plans to develop a more accessible, small-displacement between 250cc and 500cc motorcycle for Asia.

Harley-Davidson Inc said on Monday it would spend as much as USD 275 million to revive growth through the launch of smaller light-weight motorcycles and greater focus on emerging markets in Asia.
 Harley-Davidson Inc said on Monday it would spend as much as USD 275 million to revive growth through the launch of smaller light-weight motorcycles and greater focus on emerging markets in Asia.

Harley-Davidson Inc said on Monday it would spend as much as USD 275 million to revive growth through the launch of smaller light-weight motorcycles and greater focus on emerging markets in Asia.

The company said it would fund its new plans by comprehensively cutting down on costs and reallocating previously planned investments.

Harley said it plans to develop a more accessible, small-displacement between 250cc and 500cc motorcycle for Asia through an alliance with a manufacturer in the region.

Tags: harley-davidson, investment, motorcycle, asian market