India Tourism Development Corporation (ITDC) Ltd, the public sector undertaking under the aegis of Ministry of Tourism and Government of Gujarat in an attempt to further enhance tourism growth in India signed an MoU, on February 13th, 2020, for providing consultancy services for innovative/decorative lighting and illumination of important monuments and sound and light show at important places in Gujarat State.
The MOU was signed by Shri G Kamala Vardhana Rao, C&MD, ITDC , Mr. Jenu Devan The Commissioner of Tourism and Managing Director , Tourism Corporation of Gujarat ( Govt. of Gujarat ) in the presence of Hon'ble Union Minister of State for Tourism Shri Prahlad Singh Patel, Hon'ble Gujarat Chief Minister Shri Vijay Rupani , senior officials from Gujarat Tourism department & Ministry of Tourism.
Speaking at inaugural session Hon'ble Minister of State for Tourism Shri Prahlad Singh Patel said “There is a great scope for developing tourism in Gujarat for which the state government has developed many more new focused sights to attract tourism. State Government may work in tandem with ITDC to promote and develop tourism through innovative and creative steps.”
The event organized from 13th – 15th February, 2020 at Dhordo, Kutch was to discuss the importance of Destination Management and Community Participation in the tourism sector. The event involved speaker sessions by government officials, tourism industry, private sector entrepreneurs etc. showcasing best practices/case studies from various States & Union Territories in the related field. The meeting aided in understanding the concepts & frameworks, approaches, challenges faced in implementation and impact generated by such initiatives on the society & the overall economy.